AI Insights · Timothy · April 2025
Top Simulator Games on iOS in New Zealand: Q1 2025 Performance
Explore the performance trends of the top simulator games on iOS in New Zealand during Q1 2025, highlighting downloads, revenue, and active users.
In the first quarter of 2025, iOS simulator games in New Zealand showcased diverse performance trends, as revealed by Sensor Tower data. Here's a closer look at the top five games:
Business Empire: RichMan from NewPubCo, Inc saw a peak in weekly downloads at approximately 1.4K by mid-January, followed by a gradual decline to around 363 by the end of March. Revenue reached its highest at $247 in late January. Active users fluctuated, starting at 11.6K and ending at about 10.9K.
I Am Cat by Estoty, launched in March, experienced a significant surge in weekly downloads, peaking at over 3.7K in mid-March. Revenue increased from $9 to $139, while active users grew from 87 to over 4.9K in the same period.
My Supermarket Simulator 3D® from Game District LLC had a steady decline in both downloads and active users. Downloads dropped from 1.4K to about 335, and active users fell dramatically from 4.4K to 876. Revenue saw a slight recovery in March, reaching around $390.
BitLife - Life Simulator by Candywriter, LLC maintained a consistent revenue stream, peaking at $3.8K in late December. Downloads fluctuated between 1K and 454, while active users decreased from 5.2K to approximately 2.8K.
Finally, Skincare Time: Makeover ASMR by DO VAN HUY experienced a decline in downloads from 1.2K to 585. Active users peaked at 1.8K in early January before falling to 427 by the end of March.
For more detailed insights into these trends, visit Sensor Tower's platform.
